D - PR & TRANSFERABILITY
D1 - Please describe how the GP communicated its experience and success to the public
The initiative has been diseminated through its own website, blog and Facebook. Moreover, spots for radio, TV, fundraisers and social consultancies have been made.
D2 - Please describe how the GP communicated with local or national decision makers?
At local and regional level, the organisers had the opportunity to communicate with local and regional decision makers through seminars of support to insertion enterprises. Likewise, its website was diseminated, having a great impact and changing the perception on social crowdfunding.
D3 - Are there any elements of this project that you think would transfer particularly well to other contexts?
All four aspects intertwinned in this good practice may be transferred:
- the model of insertion company as a way to respond the crisis;
- the social innovation based on handicraft in a rural area;
- the use of a crowdfunding platform;
- the collaborative disemination in network.