Crowdfunding and social integration

A - DESCRIPTION OF THE GOOD PRACTICE

A1 - Title in original language
Integración social y crowdfunding

A2 - Title in English
Crowdfunding and social integration

A3 - Location of GP (national)
Spain

A4 - Location of GP (regional)
Andalucía

A5 - Economic field of activity
G Wholesale and retail trade; repair of motor vehicles and motorcycles

A6 - Ultimate purpose of GP
To practically facilitate or enable social enterpreneurship
To respond to crisis
To practically facilitate or enable social enterpreneurship

A7 - Spatial scale
Regional (small scale)

A8a - Start date
October 2012

A8b - Anticipated end date (if applicable)
January 2013

A9 - Short description of the GP
Beginning of a new line of business in an insertion enterprise through a social crowdfunding platform.

A10 - Key words relating to the GP
Innovation
private and business cooperation
social economy
incorporation to workforce
handicraft in rural environment

A11 - Objectives of the GP
Private and business cooperation for a broader social and work insertion of groups at risk of exclusion

A12 - Activities that have taken place
Crowdfunding campaign to revitalise one specific handicraft trade in an insertion enterprise and thereby create synergies for an online strategy.

A13 - Achievements of the GP
New business line of handicraft trade, private cooperation network and on line strategy for social innovation.

B - IMPACT ON SOCIETY AND ECONOMY

B1 - How has the GP impacted on the following?

B1a - Legal/financial exclusion
Very positive impacts
Any other comments?
the crowdfunding as a method against financial exclusion. This good practice is about a rural area with insertion project based on handicraft that seeks to combine social aspects with technology in order to improve the area.

B1b - Creation or conservation of local employment
Positive impacts
Any other comments?
For the campaign, 6 persons have been involved; and x jobs are to be created after this new businness line is established. Out of the company, the campaign itself has multiplied the visits to the area.

B1c - Adaptation to new realities
Very positive impacts
Any other comments?

B1d - Cross sectoral working
Neutral impacts
Any other comments?

B1e - Enablement of social enterpreneurship
Positive impacts
Any other comments?

B1f - Amenities for local people
Very positive impacts
Any other comments?
There are undoubdted synergies within the area, since the dehydrator will need local agricultural products.

B1g - Educational opportunities
Positive impacts
Any other comments?
The making of the dehydrator will require the acquisition of new skills oriented to a high-scale farming market.

B1h - Crisis response
Positive impacts
Any other comments?
Through innovation, fundrising and business diversification.

B1i - Local financial environment for social enterpreneurs
Impacts not known
Any other comments?

B1j - Local policy environment for social enterpreneurs
Positive impacts
Any other comments?
This platform is part of a series of a network of good practices by the insertion businessmen's association in the province.

B1k - National financial environment for social enterpreneurs
Impacts not known
Any other comments?

B1l - National policy environment for social enterpreneurs
Positive impacts
Any other comments?
Success case cited all over the country

C - PARTNERSHIPS & GOVERNANCE

C1 - Is the governance of this GP fully inclusive?
Beneficiaries are highly involved in governance
Comments and learning points
Beneficiaries control funding and the project gives them feedback.

C2 - How influential has this GP been on local or national decision makers?
Reasonable degree of influence achieved
Comments and learning points
It has been supported at local level and recentry supported at national level.

C3 - How much partnership work has been involved?
Some partnership working within sector only
Comments and learning points

D - PR & TRANSFERABILITY

D1 - Please describe how the GP communicated its experience and success to the public
The initiative has been diseminated through its own website, blog and Facebook. Moreover, spots for radio, TV, fundraisers and social consultancies have been made.

D2 - Please describe how the GP communicated with local or national decision makers?
At local and regional level, the organisers had the opportunity to communicate with local and regional decision makers through seminars of support to insertion enterprises. Likewise, its website was diseminated, having a great impact and changing the perception on social crowdfunding.

D3 - Are there any elements of this project that you think would transfer particularly well to other contexts?
All four aspects intertwinned in this good practice may be transferred:

the model of insertion company as a way to respond the crisis;
the social innovation based on handicraft in a rural area;
the use of a crowdfunding platform;
the collaborative disemination in network.

E - RESOURCES AND SUSTAINABILITY

E1a - Total annual income of GP 2011/12
8.000,00 €

E1b - How is this made up?
Crodwfunding and incomes from the sale of fruits.

E1c - Details of human resources

E1d - Details of technology
Necessary equipment to record the videos for the campaign.

E1e - Details of financial investment for start-up/early stage
None

E1f - Details of external support
None

E2 - If public funding were withdrawn, could the GP continue to exist?
There was no public funding.

F - EXECUTIVE BODY AND CONTACT INFORMATION

F1 - Who set up the GP?
Not-for-profit organisation

F2 - Who runs the GP?
Commercial business

F3 - Short description/comments
Insertion enterprise promoted by one NGO that seeks social insertion through employment for persons at risk of exclusion.

F4 - Contact
Mariló Cejudo Cera
Arte de mis manos
C/ Sánchez Rivas 36, Alozaina. Málaga.
Spain
Telephone 952480228
This email address is being protected from spambots. You need JavaScript enabled to view it.
http://goteo.org/project/artedemismanos ; http://www.artedemismanos.com
Any other contact people
Alejo Guerrero Reyes

G - SUPPORTING INFORMATION

G1 - Photos (between 1 & 3)

Design of the dehydrator prototype

Design of the dehydrator prototype

Presentation of the project in the Seminar of Business Intercooperation.

G2 - E documents
http://goteo.org/project/artedemismanos
http://www.artedemismanos.com
http://www.youtube.com/watch?v=Edq-a1B06wo

G3 - Any other useful information